THE FIREMARK DIAMOND

Perfect Cut. Perfect Brilliance.


A revolutionary new cut for maximum brilliance.
For the first time, a princess cut and a cushion cut
with brilliance that rivals an Ideal Round diamond.
perfectly cut firemark princess cut diamonds and cushion cut diamonds

FireMark: The Most Perfectly Cut Princess Diamond in All the World.The FireMark® Princess has been put to the test by the Gemological Institute of America (GIA), the world’s foremost diamond authority, and the Gem Certification & Assurance Lab (GCAL), a leader in grading the light performance of diamonds. And the results are unprecedented!
FireMark Logo
All FireMark® diamonds have a superior finish and light return that rivals an Ideal Cut Round, and they all come with two certs (one from GIA that is for grading only, and one from GCAL that verifies the light performance).  A FireMark® diamond has an average 98% light return, in comparison to the 80% average light return of a standard princess cut.  In addition to their spectacular brilliance, FireMark® diamonds have a shallower depth than typical princess cuts, so these diamonds appear about 10% larger than a standard princess cut of the same size.
What distinguishes the FireMark®:
 
  • "Excellent” grades for Light Performance from GCAL
  • "Excellent" ratings from the GIA in both Polish and Symmetry
  • "A FireMark diamond will appear about 10% larger than a typical Princess Cut of the same carat weight”
  • Patent pending "Double Crown” – additional facets and distinctive angles capture the diamond’s life like no other Princess diamond in the world
  • Shallower depths – assuring you don’t pay for weight you can't see
  • Smaller tables, exacting angles, even girdles and facets that are perfectly aligned maximize the diamond’s fire, brilliance and scintillation

What FireMark Will Light Her Fire?

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